A. Description. Wall Mural Signs: This sign type is flat against the facade and is located on a secondary facade, typically along a side street, alley, or paseo. Wall Mural signs are typically painted directly on the building and contain a combination of text and graphic elements. These signs are intended to be visible from a greater distance and must be accompanied by additional signage on the primary facade at the business entrance. Wall Mural signs that provide off-site signage for a business or do not provide signage for a specific business (artistic wall mural) are subject to approval by the Director. Billboards are not considered wall mural signs.