The city will seek new tow franchisees by notice published in the official city newspaper and other appropriate means. The notice will provide details on obtaining franchise application materials and submission of franchise applications. Franchise application materials will detail tow operator eligibility and other requirements that must be satisfied to be considered for award of a tow franchise. Eligibility requirements and standards for tow operators and their drivers shall be as set forth in the tow agreement forms and shall be generally consistent with the requirements and standards contained in the most recent California Highway Patrol Tow Service Agreement, modified by the city as deemed appropriate. The police chief will recommend to the city manager award of tow franchise agreements to eligible operators so that at any given time a sufficient number of franchisees (not to exceed three) are included on the city’s tow rotation lists. (Ord. 2430 NCS § 1(e), 2012.)